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Digital Marketing Automation Specialist

Digital Marketing Automation Specialist

150 150 Parkar Consulting & Labs

Pune, India
Posted 2 months ago

Educational Qualification: B.S. or higher in Computer Science, Engineering

Experience: 2 years – 6 years

Location: Pune

Job Description:

  • Full stack digital marketer specialized in Campaign Development integrating modern marketing technology and automation with a comprehensive background in lead generation, tactical and strategic planning and email marketing automation.
  • Digital marketing technology experience in B2B Marketing including data management, automation, content production + publishing systems like Campaign tools, Facebook, LinkedIn
  • Lead Generation, Digital Acquisition strategy + tactics including inbound marketing content + paid search
  • Analytics/data analysis + strong focus on measurability + outcomes
  • Execute marketing campaigns and programs; lead routing and scoring data management and hygiene; segmentation; forms and landing pages; nurture tracks and reporting
  • CRM Platform administration

Mandatory Skills:

  • Proven working experience in digital marketing – including social media and email marketing
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Campaign Management
  • Lead Management
  • Demand Generation
  • SEO, SEM & Analytics
  • Marketing Automation

Preferred Skills :

  • Growth Marketing, Proactive in learning latest trends in social media & Digital marketing

Job Features

Job CategoryPune, India

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